Why All Traffic Is Not Equal: The Importance of Targeting Bottom-Funnel Consumers for Direct ROI
In the world of digital marketing, it’s easy to get swept up in the idea that “more traffic equals more success.” After all, more visitors to your website should theoretically lead to more conversi…
Why All Traffic Is Not Equal: The Importance of Targeting Bottom-Funnel Consumers for Direct ROI
In the world of digital marketing, it’s easy to get swept up in the idea that “more traffic equal…